Dr. Glenn H. Weissman on "The View"
Design your campaign with Targeted Tactics

Contact The HCMG






We work with
clients throughout
the United States.

Testimonials

"As a plastic surgeon in a highly competitive area, I knew early on that a successful practice would be dependent upon a well-developed, well-executed marketing campaign.
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"As a Board Certified Plastic Surgeon in the competitive market of Richmond, Virginia, we understand that creating a marketing strategy is an essential component of a successful practice.
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"Now that I have completed my first major phase of my marketing campaign, I wanted to thank you for a job well done. When I first saw your work for a plastic surgeon friend of mine, I was impressed and asked him for your name.
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Public Relations



Internal Marketing Campaigns

• Brochures & Logos
• Websites
• Presentation Folders
• Stationery Systems

• On-Hold Audio Brochures
• Referral Programs
• Patient Reactivation
• Physician Newsletters
• Promotional Posters
• Product Packaging
• Staff Training

External Advertising
• Newspaper & Magazine   
   Ads
• Free-Standing Inserts
• Radio & TV spots
• Infomercials
• Billboards
• Promotions
• Custom Procedure
   Videos
• Internet Marketing
• Direct-Mail Postcards
• Yellow Page Ads
• Val-Pak Coupons
• External Signage
• Practice Liaison Training
• Public Relations
• YouTube Videos

Media Services
• Media Research
• Expert Placement
• Placement Negotiations
• Custom Tracking
• Production Expertise

Some marketing campaigns focus on maximizing the potential of a current patient base. Others rely on recruiting new patients through external media. Many combine tactics to align with your specific growth target. Following are just some of the specific tactics we often recommend.

Internal Marketing Campaigns
• Brochures
• Websites
• Presentation Folders
• Stationery
• Referral Programs
• Patient Reactivation
• Physician Newsletters
• Promotional Posters
• Product Packaging
• Staff Training

External Advertising
• Newspaper & Magazine Ads
• Free-Standing Inserts
• Radio & TV spots
• Infomercials
• Billboards
• Promotions
• Custom Procedure Videos
• Internet Marketing
• Direct-Mail Postcards
• Yellow Page Ads
• Val-Pak Coupons
• External Signage
• Practice Liaison Training
• Public Relations
• YouTube Videos

Media Services
• Media Research
• Expert Placement
• Placement Negotiations
• Custom Tracking
• Production Expertise